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Tradesperson in the workshop with a tablet, alongside his website on a monitor and a smartphone
Web design for tradespeople · across Germany, personally supported

A website for tradespeople: it wins jobs while you are out on site.

Modern, GDPR-compliant websites for trades businesses – fast, found on Google and with an enquiry form including photo upload and callback request. Customers show you the damage in a photo, you call back prepared when it suits your day.

Search-engine optimised Mobile & lightning fast Easy to keep up to date
since 2006 in Rastatt 2,000+ satisfied customers 4.9 ★ Google rating
2,000+
Satisfied customers
since 2006
in Rastatt
4.9 ★
Google rating
< 24 h
Response time
Your goal: more jobs

Your new trades website becomes a steady source of jobs for your business.

While you are installing, renovating or laying floors, your website takes enquiries: customers find you on Google, see your work, describe the job with photos and say when they would like a callback. No missed calls, no scraps of paper – just clean enquiries in your inbox.

The all-round package

Everything from one provider – without extra work for your business

From the first idea to ongoing maintenance: you work on site, we look after your online presence.

Concept & design for your trade

Structure and design matched to your services and your customers.

Development to current web standards

Clean, fast code – stable, secure and low-maintenance.

Real images from your trade

Site, workshop and team photos instead of interchangeable stock images.

Enquiry form with photo upload

Customers show the damage in a photo and say when to call back.

Search engine optimisation (SEO)

Found for “tradespeople + your town” and for your trades.

Maintenance, hosting & security

Updates, backups, hosting in Germany – one point of contact.

Concept & design

A presence as solid as your work – not an off-the-shelf site builder.

We develop structure, imagery and design to suit your trade: clear, strong and without frills. Visitors see within seconds what you do, where you work and how to send an enquiry.

Bespoke designYour business, your character – not a template.
Clear user journeyFrom the first click straight to the enquiry.
Discuss your website
index.html
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<!-- Company home page --><section class="hero"> <h1>Your trade. Online.</h1> <a href="#anfrage">Enquiry</a></section> .hero { background: #BC400C; border-radius: 18px;}
Development & technology

Fast, secure and stable – even on mobile data out on site.

Clean code to current web standards, compressed images and hosting in Germany. Your website loads quickly even with a weak signal – exactly where customers search for a tradesperson with the damage right in front of them.

Core Web Vitals in the greenSpeed that Google and customers reward.
Maintenance includedUpdates, backups and monitoring handled by us.
See the technology
Customer photographing damage with a smartphone for an online enquiry to a trades business
Features

Enquiry form with photo upload & callback request – jobs instead of endless phone calls.

Customers describe what they need, upload photos of the dripping valve or the damaged façade and say when they can be reached. You see straight away what the job is, judge the effort more accurately and call back prepared – without a wasted trip to the first site visit.

Fewer wasted tripsPhotos show the scope before the first appointment.
No enquiry gets lostEnquiries arrive together in your inbox.
Set up an enquiry form
Data protection for your business

GDPR-compliant – including customer photos and enquiry data.

Hosting in Germany, SSL encryption, privacy-friendly fonts and maps and a matching privacy policy. The photos and contact details customers send through your enquiry form are transmitted encrypted and processed properly.

Discuss data protection
Imagery & impact

Show real work, get found, win jobs

Customers compare online today before they pick up the phone. We combine authentic photos of your work with content that guides visitors towards an enquiry.

Tradesperson checking the job documents on a tablet in an unfinished building
The first impression

People judge how reliable you are long before the first handshake.

Anyone letting tradespeople into their home wants to know beforehand who they are dealing with. A tidy, professional website signals online that this business turns up on time, works cleanly and invoices properly.

Services & trades at a glance Service area & contact visible straight away Clear structure instead of walls of text
Joiner marking up a workpiece in the workshop
Projects, not platitudes

Show your projects and your team – that is more convincing than any advertising promise.

Customers want to see what you have built, laid or installed. Genuine project and team photos build trust and are often the reason an enquiry comes to you rather than to a competitor. Reference photos from customer projects are of course only published with their consent.

Professional project & team photos Before and after, where it fits Photo shoot on request
Desk with laptop and analytics dashboard for SEO and content
SEO & content

Good content brings in the jobs that suit your business.

We write clear, search-friendly copy about your services – whether bathroom refurbishment, electrical installation, loft conversion or maintenance. In our experience a dedicated service page for each trade brings the most valuable enquiries: customers looking for exactly what you do best.

A service page for each tradeVisible for exactly the right searches.
Local SEO for your service areaGoogle profile, reviews, local content.
Increase visibility
Joiner and consultant reviewing reference photos of finished work for the website
Print & graphics

A visual identity that also works on your van and your quotes.

On request we extend your identity beyond the website: business cards, flyers, letterheads and quote templates – matched to your vehicle livery and your workwear.

RecognitionOne look across every medium – from the web to the building site.
Request a company design
Investment & value

What does a professional trades website do for you?

What counts is not the price but the return: better enquiries, fewer phone calls, a workload you can plan. We provide your new website as a monthly subscription – without a large upfront investment: hosting, maintenance, security and changes are included in a fixed monthly fee. We agree the right fee for your goals in a free initial consultation.

NK IT Service consultant showing a master craftsman the draft of his website

“We already have enough work, don’t we?”

A full order book is good – the right jobs are better. With a strong website you choose your projects instead of accepting every enquiry. And if demand ever drops, you are already visible while others are only just starting out.

“Does it pay off?”

A single additional job – a bathroom refurbishment, an electrical installation, a loft conversion – often covers the investment. Everything beyond that is profit, month after month.

“I have no time for this.”

That is exactly why we take on copy, images and technology completely if you wish. You supply a few photos and some notes, we build the rest. Your business carries on while the website is created.

Reviews

What our customers say

Genuine reviews from our customers – collected right after a project was completed successfully. Average 5.0 out of 5 stars from 72 reviews collected directly from our customers. Reviews are shown in the original German.

Google rating: 4.9 out of 5 stars ProvenExpert: 4.90 out of 5 – very good
Unsere alte Webseite war technisch veraltet und wurde kaum gefunden. Die neue Seite überzeugt durch modernes Design, schnelle Ladezeiten und eine klare Struktur. Bereits nach wenigen Wochen haben wir deutlich mehr Anfragen über das Kontaktformular erhalten. Die Zusammenarbeit war professionell und unkompliziert.
Michael R.Michael R.Karlsruhe · customer project
Von der ersten Beratung bis zur Veröffentlichung der Webseite lief alles reibungslos. Unsere Vorstellungen wurden perfekt umgesetzt und um sinnvolle Ideen ergänzt. Die Seite wirkt hochwertig und stärkt das Vertrauen unserer Kunden. Klare Empfehlung.
Thomas R.Thomas R.Baden-Baden · customer project
Wir wollten einen modernen Internetauftritt, der unser Unternehmen professionell präsentiert. Das Ergebnis hat unsere Erwartungen übertroffen. Besonders positiv waren die schnelle Umsetzung und die gute Erreichbarkeit während des Projekts.
Daniel R.Daniel R.Offenburg · customer project
Die neue Webseite sieht nicht nur hervorragend aus, sondern funktioniert auch auf Smartphone und Tablet perfekt. Unsere Kunden finden jetzt deutlich schneller die gewünschten Informationen. Das Feedback ist durchweg positiv.
Andreas R.Andreas R.Karlsruhe · customer project
Nach dem Relaunch unserer Webseite erhalten wir wesentlich mehr Anfragen über Google. Die Seite wirkt modern, vertrauenswürdig und professionell. Besonders gefallen hat uns die transparente Kommunikation während der gesamten Projektphase.
Markus R.Markus R.Baden-Baden · customer project
Unsere neue Webseite spiegelt genau das wider, wofür unser Unternehmen steht. Das Design ist modern, übersichtlich und benutzerfreundlich. Die Zusammenarbeit war angenehm und die Umsetzung erfolgte schneller als erwartet.
Stefan R.Stefan R.Offenburg · customer project
Wir hatten zuvor mehrere Angebote eingeholt und uns letztendlich für die Umsetzung entschieden. Rückblickend war das die richtige Wahl. Die Webseite sieht professionell aus und wird von unseren Kunden regelmäßig gelobt.
Sabine R.Sabine R.Karlsruhe · customer project
Besonders beeindruckt hat uns die Kombination aus Design, Technik und Suchmaschinenoptimierung. Die Webseite lädt schnell, funktioniert zuverlässig und präsentiert unsere Leistungen optimal. Wir würden jederzeit wieder zusammenarbeiten.
Christian R.Christian R.Baden-Baden · customer project
Unsere Erwartungen wurden vollständig erfüllt. Die neue Webseite ist modern, übersichtlich und bietet unseren Kunden eine deutlich bessere Nutzererfahrung. Auch Änderungswünsche wurden schnell umgesetzt.
Alexander R.Alexander R.Offenburg · customer project
Von der Planung bis zur Fertigstellung fühlten wir uns bestens betreut. Die Webseite vermittelt Professionalität und schafft Vertrauen bei potenziellen Kunden. Seit dem Start erhalten wir spürbar mehr qualifizierte Anfragen.
Martin R.Martin R.Karlsruhe · customer project
Reference projects

Recent projects from our workshop

Two examples from the trades showing how our websites look today – individually planned, built and continuously supported. You will find more under Case studies.

Strong business, full order books

We are ready for your new website.

Let us create a website together that suits your business and brings in new jobs – personally supported from Rastatt.

Request your demo website now
Integration & compatibility

Works with your trade software & your profiles

We connect your website to common trade software and to your most important online profiles. Placeholder tiles – the real manufacturer logos will be added once approved.

HERO Software
ToolTime
Craftnote
openHandwerk
Meisterwerk
Plancraft
WhatsApp Business
Google Business Profile
MyHammer profile
Blauarbeit profile
Why web design matters

Good design is measurable

General study figures on the impact of web design – sources will be added.

94%

of first impressions come down to the design.

75%

judge credibility by the way a site looks.

88%

do not come back after a bad experience.

53%

leave slow pages after 3 seconds.

78%

look for tradespeople online first rather than in a directory.

as many enquiries with a clear enquiry form.

Frequently asked questions

Trades websites – briefly explained

What does a website for our trades business cost?
That depends on the scope – a compact company website costs considerably less than a large site with many service pages and project galleries. We deliberately avoid quoting flat prices before we know what you need. We start with a free initial consultation and a clear, transparent quote without hidden costs; on request we also handle hosting and maintenance for a monthly fee.
Is the website GDPR-compliant – even with photo upload?
Yes. We host in Germany, encrypt the transfer via SSL, embed fonts and maps in a privacy-friendly way and supply a matching privacy policy. The photos and contact details customers send through the enquiry form are transmitted encrypted as well and are used solely to process the enquiry.
How does the enquiry form with photo upload and callback request work?
Your customers describe the job, upload photos – of the leaking roof or the old fuse box, for example – and state when they can best be reached. You receive everything together by email, see the scope immediately and call back prepared. That saves wasted trips, endless phone calls and misunderstandings at the first site visit.
Will the website get us found on Google?
Every website we build is optimised for search engines from the ground up. For local searches (“tradespeople + your town”, “electrician + your town”) we also set up your Google Business Profile and make sure your company details are consistent everywhere. No reputable agency can guarantee a fixed ranking – but we create the best possible starting position.
What are the legal points to watch – master craftsman title, trade, reference photos?
Your trade should be named correctly, and for regulated trades the master craftsman status has to be stated properly – we only advertise what you actually hold. Reference photos from customer projects are published only with the customers’ consent. The legal notice and privacy policy are implemented in full and kept up to date.
Can we show our emergency service and service area on the website?
Yes. Emergency hours, response times and your service area can be placed prominently – including a tap-to-call phone number for urgent cases. The important thing is to promise only what your business can reliably deliver; that is exactly how we structure the content.
Does the website work on a smartphone as well?
Yes, that is standard. People often look for tradespeople while out and about or standing right in front of the damage – usually on a phone. Your website adapts automatically to every device, loads quickly even on mobile data and makes a call or an enquiry possible with one tap.
Free demo website

Ready for a trades website that wins jobs?

Tell us briefly what it is about – we will get back to you promptly, look at your current website and show you the biggest levers. Specific, understandable and without sales pressure. Request your free demo website with no obligation – we design a first draft of how your new site could look and send it to you.

07222 / 59 49 890 support@nk-it.de Reply usually in < 24 h
Google rating: 5 stars for NK IT Service
ProvenExpert: 4.90 out of 5 – VERY GOOD